This lab will provide hands-on experience using official TensorFlow for Transfer Learning on a common use case and demonstrate its ease of use. We will run inference on the re-trained model, optimize the model for best latency and finally deploy it using TensorFlow serving on a 3rd Gen Intel® Xeon® Scalable Processors with AI acceleration. We will conclude with a demo highlighting improved AI performance with new Intel® Advanced Matrix Extensions (Intel® AMX) instructions on the next generation of (delete) 4th Gen Intel® Xeon® Scalable Processors (formerly codenamed Sapphire Rapids).